France is moving forward. Well, easier said than done but weak signals are everywhere. This year, thanks to a couple of French Entrepreneurs (Cedric Giorgi, …) & Sponsors, The French Tech had its own « place to be » near the Austin Convention Center during the SXSW 2014 (South By Southwest).

10 French start ups were invited by Ubifrance and daily sessions took place in the « French Tech Club » spot. Here is my keynote introduction during the « How do big brands work with startups » session.